20 January 2010

Eddie Ross's Elle Decor BIG WINDOW




Voting has started for the Big Window Challenge & I'm sure you can guess who's getting my vote.  ;)    In case you haven't heard, the Big Window Challenge is a competition between Bloomingdale's, Apartment Therapy and Elle Decor to see who can make the best Bloomingdale's window display using a piece from their new furniture line.  Eddie Ross (for Elle Decor) designed & finished installing his window, "The Modern Woman" Wednesday afternoon at Bloomingdale's.    (All subsequent photos by Addie Juell)





The window is the living room of an imaginary woman with a husband & 2 boys.  She's a hard-edged media mogul by day and a loving mom/ wife who loves to entertain by night & weekends ;)   She's treated herself to  this room and has taken a fairly traditional color palette of white & blues & injected it with bright pinks & oranges.  She 's not afraid to mix old and new. She displays her collections without apology and has surrounded herself with the things she loves.  I'd say the room is a bold modern take on traditional, but she'd say she doesn't care what it's "called," only that she loves it & it's very "her."  (She's a very confident woman.)  Hope you enjoy it as much as I do!







I think my favorite area of the space just might be the bar that Eddie created on the shelf.  (below) It's such a beautiful display and I am IN LOVE with those brass flowers!!!   (Brass is back baby! ;) The mix of brass, blue & glass throughout the room gives it a sparkly glow...  Imagine seeing it from the street at night! 





And of course the cocktail table is set to perfection:





Loving the lamps!  (below) The French man statue with his basket of pink candy is awesome.  Filled with chocolate or standard  mints it would have been fine, but filled with bright pink balls, it's funny & quirky.  It's the details like this that make me love a space & make it feel personal. 





And this woman is"real."  Here's the evidence in her cast off shoes, the comfy throw and a pile of magazines:





So now that you've seen the space, if you have the time, please go & vote for it!!!  You can also vote by texting "1" to 898-00.


The competition is fierce and Eddie needs our votes.  (The voting is set up at Apartment Therapy where you have to login to vote, but I promise it's really easy & they never send you emails bugging you.  It takes 2 seconds. )  We're allowed to vote twice/ day - once via AT and the other via texting- so I'm going to keep bugging you until they announce the winner on Friday, January 28th.  ;)  Anyway,  head on over here & vote and leave a comment if you can.  (I know Eddie would love your support.)





Dave & I will be heading up to NYC next week to see the BIG WINDOWS in person at Bloomingdale's.  We're so excited & hope we'll be celebrating Eddie's BIG WIN!!!


xoxo,
lauren


ps- Make sure to check out Maria Killam of Colour Me Happy's Before & After in the previous post

30 comments:

  1. Lauren, THANK YOU so much! You've described the room just as I'd envisioned it! Thank you for sharing the TRUE representation of my room with your readers! I appreciate all the help I can get!

    xoxo
    Eddie

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  2. I just voted and posted about this in hopes to get lots of votes for them- its just amazing

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  3. what in the hizzy did he do to the walls? is that paper? did he splatter them with paint? i think it's very cool whatever he did. love the room.
    where can i see what every one did?

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  4. nevermind...i see the link where i can view all the entries. duh!
    xo

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  5. just voted. eddie's is by far the very best one. do you think anyone would notice if i snuck in and pretended to be "her" for a day??? good luck eddie!

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  6. Lauren,
    Thanks for sharing! I'll be at the D & D on Monday (with a pit stop by Bloomingdale's first) and can't wait to see Eddie's window! It looks amazing on the computer monitor, but in person it has to be fabulous!

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  7. Eddie is a genius - I love the fresh yet traditional look - the colours are gorgeous. Love the pinks and those oval(?) pillows on the sofa are divine!

    Have fun in the Big Apple! Wish I could visit in person too! xo Terri

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  8. HOW is Eddie's room NOT winning by a landslide?!?!? While I would break in and steal that Ralph Lauren chair from the Apartment Therapy Room in a heartbeat, the rest of that room and Bloomingdale's are so... brown. In a bad way. My eyes can't get enough of Eddie's room. And I'm not even a color fanatic. Well done, Eddie!

    Cheers,
    Alaina

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  9. Great post on Eddie's window for Elle Decor!! You described it perfectly!
    The close up photos really show how stunning the room is. The colors are so rich and gorgeous. I'm so excited that you and your husband will be going there to check it out in person!
    Be sure and wave at the camera when you're there!!!
    xo
    Terri

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  10. Eddie's is the best! The perfect accompaniments! for a great design.
    Karena

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  11. Yeah Eddie! It's Gorgeous!!! Voting now...

    xo,
    cristin

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  12. Lauren, I also love all the little "real" and humorous touches! I'll make sure I vote often. Thanks for the tour and GOOD LUCK EDDIE & JAITHAN!!!!!!!!

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  13. Good luck Eddie!

    I'm so happy to hear brass is back! Now I can justify keeping all the old brass in our house, cause Lauren said so! :)
    -Lisa

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  14. How fun! I wish you all the best Eddie!

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  15. I spotted the tray make over he blogged the other day about on the coffee table!! This room is fabulous!! Very glamorous! Good luck Eddie!!

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  16. I love what you have done with this room. Light airy and very appealing.

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  17. I am so thrilled that I was involved with this project of Eddie's. The room is divine.

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  18. I haven't seen the other rooms, but I can't imagine he has any competition. This is fabulous! I love the splatter wallpaper (?) as a backdrop for the play of modern and traditional. Is is David Hicks??? I think I remember seeing something similar in SJP's Hampton's house. My favorite piece is that spectacular orange graphic art piece. Good luck Eddie!

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  19. Ultra fab room! Love the hot pink throw on the white leather sofa (coming from the chick who hates pink!).

    And the personal details...shoes, magazines... add so much to the feel of the window.

    LOVE it.

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  20. Thank you to everyone!!! Your sweet comments mean the world to jaithan and me! also thank you for taking the time to vote and to text! xo
    Eddie + Jaithan

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  21. are you hiring ... hehe

    I'm charmed here

    let's chat

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  22. Love the colors!! I want that artwork over the couch. Thanks for letting us know about the competition, I will go vote later.

    Laurie

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  23. I have been following this project on twitter, and am off to vote. It's simply beautiful. I would love to sit back in that room after a long day.

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  24. I just want to move right into that window! I started my career in visual merchandising! What a window, I know just how much work! Off to vote.
    pve

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  25. Does anyone know if the wall's in Eddie's design is actual paint or wallpaper?

    xo,
    cristin

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  26. This is such a fun contest. I think the AT one is just a smidge more my style than Eddies but they are both gorgeous. I love how 'lived in' they look - even though the clutter drives me wild.

    The bloomingdales room is pretty but so dull. I can't believe its gotten so many votes.

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  27. it's Hindson Splatter wallpaper

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  28. What a fabulous room, and such a fun, fun contest! Eddie's attention to detail is exceptional, isn't it? Fingers crossed, going to vote right now. Thanks, Lauren, for the post. Lidy

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  29. Love the room--Eddie and Jaithan are amazing! The splashes of color, the hints of brass, and the sophisticated yet delightfully fun accessories(I spied that metal bamboo tray from the recent guest post on the coffee table!) Have voted twice already and hope they win!

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I love hearing from you- thank you for taking the time to write!! :)

*If you have a specific question, I'll try to answer it in the comments section so be sure to check back! If you're looking at an older post, email me directly. Thanks!
~Lauren