1. something wrapped up; package
2. a group of people or things having some common characteristic
3. an essential part of something
4. a package of bespoke designed goodness delivered to your door
...
I am so excited to announce parcel, our newest decorating service!! Over the past couple of years, I've been unable to keep up with servicing both traditional clients and online clients, so I've had to put the whole online decorating thing on the shelf for a while. We've had lots of requests to bring it back though, and we've been working really hard to try to rework our company so that we could, and it's finally time!!
SO, we came up with parcel. It's basically this: design delivered to your door in a pretty little parcel. It's everything you need to put the room of your dreams together, the way we do it.
{a recent project}
Instead of meeting
traditionally, we communicate via emails and questionnaires and our clients
receive a chic little parcel of essential step-by-step design plans in
the mail that they can implement on their own. We're starting parcel projects in just a few weeks and are taking on new clients right now for the Fall so if you know of anyone who might be interested, please let them know that they can sign up now! If you'd like to sign up yourself, go to the contact section of our website (www.thepurestyle.com, which is switching over to laurenliess.com next week!) and submit a project inquiry, mentioning that you're interested in parcel. I'd love to have you as a client!!
Also, for any other decorators out there who've been considering offering online services, I can say that I really loved doing it in the past, and that creatively, it's very similar to taking on traditional clients, but that's it's so different (of course never actually seeing the client or home in person) in that it's really more time spent designing vs. communicating and meeting and managing projects. I loved doing it- which is why I've brought it back- but for me personally, I also needed the flesh and blood relationship-building side that traditional projects offer. I'm hoping this will be the best of both worlds!! I'll keep you posted!
ps- Would love to know what you all think of it!!
If you'd like help creating a home you absolutely love, contact me about our design services. If you're interested in becoming a parcel client, please mention that in your inquiry. Thanks so much!
22 comments:
I love online design services. I worked with a fabulous kitchen designer and it was a great experience.
Good luck! Looking forward to more fabulous projects.
Yes! So excited about this (for you AND your future Parcel clients). Hope I can be one of the first!!!! Best of luck with this new venture!
such a fun announcement. and i love the logo. can't wait to see some of these projects!
I love the idea and it's a great name. We do this service also, but you have been such a great model for all of us, Lauren. Thank you for sharing your journey and all the posts about your business! Best of luck on your parcel project. I know it'll be a hit!
xo Nancy
First, LOVE the name! Good luck with it, though I know that's a pointless thing to say, lol! It will be a smash!
How exciting!!! I love that you are offering this!!
Great idea, thanks for bringing this back! Would love to see some Parcel before & afters once this gets going!
Julie
Hi Lauren, what a fabulous idea! The name is so appropriate. Good luck on this exciting adventure!
Simone
Darling packaging...adds to the fun.
Darling packaging...adds to the fun.
COOL! franki
Love the name and so you! While I do not have an official program I have done a couple of email projects and enjoyed them very much. One was for a repeat client so I knew her already as I had done her local home and another was someone I met at a party but lived out of the area so did not know her particularly well. It does take a specific type of designer who can visualize but both clients were pleased with the outcome. My only advice is to make sure it is clear how much time is included in your fee as there could potentially be a lot of back and forth questions and answers that will eat up your time and your fee. Looking forward to following your progress.
I really love this idea. And I agree that some befores and afters would be great. I'm curious about cost as well. Can't wait to learn more about this.
Perfect! I actually recommended you to a friend who's planning to decorate her house soon. Hope this is what she's lookin' for.:-)
@laurenleiss I love this! Best of luck! So cool!
Lauren- What a great logo for parcel - love the fonts you chose - very fresh, fun and creative.
The text you wrote for parcel :"design delivered to your door in a pretty little parcel. It's everything you need to put the room of your dreams together, the way we do it. " - so nice! It's so enticing and says to clients this new service is something fun and manageable to do!
So great to see your business grow - and I can't wait to see the new web page!
Loretta
What is the price range for a Parcel project? Thanks!
You are so clever, talented, and nice to boot. I'm sure your Parcels business will be fabulous.
For anyone interested in details about parcel- pricing, FAQs, etc., please submit an inquiry through our website in the "contact" section or send an email to david@thepuresyle.com
Thanks so much!!
~Lauren
Exciting Lauren! I LOVE that room you showed....you're amazing. Hands down an amazing designer...!
:)
Hugs, Terri xo
So exciting! Best of luck to you as you {re}start this area of your business! I will keep you in mind as we hope to build a house in the near future, and I really love your style.
I really like that wooden looking table in the back of the room! You have the perfect decorating touches! I just got this home decor jar and it really brightens up my room! I love your colors!
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